Cannabis Business News

Dispensaries can’t run traditional paid ads on platforms like Instagram, Facebook, or TikTok. That’s why mastering organic content strategy is crucial for increasing store traffic, brand loyalty, and ultimately, sales. In this article, we’ll break down proven ways dispensaries can drive sales using social media, all while staying compliant.

Instagram offers cannabis companies a powerful platform to build brand awareness, customer loyalty, and community engagement. But unlike traditional consumer goods, cannabis businesses face a minefield of strict platform policies and state regulations that can lead to account suspensions—or worse—de-platforming.

For cannabis brands, there’s one big catch: TikTok strictly prohibits the promotion of drugs, including cannabis, regardless of legality. Accounts are regularly flagged, shadowbanned, or permanently banned for violating this policy—even when content is educational or lifestyle-focused. So, how do you harness TikTok's reach without getting shut down?

To capture market share, cannabis companies must develop impactful and compliant marketing plans—ones that drive customer acquisition, loyalty, and brand visibility while navigating the industry’s legal landmines. Here’s how to do it.

This article dives into what cannabis business leaders need to know about strategic operations consulting and how it can dramatically improve your business performance.

Operational excellence in cannabis business is not just a competitive advantage – it’s a strategic imperative. For cannabis entrepreneurs and executives aiming to scale from a startup to a market powerhouse, the focus must shift from basic operations to comprehensive, data-driven frameworks that optimize every aspect of the business.

Cannabis businesses need specialized marketing companies that understand the industry's intricacies

Skilled training in cannabis cultivation ensures high-quality plants by covering biology, environment, and regulatory compliance.

This article explores why cannabis businesses need specialized accounting services, supported by data and industry insights.

Cannabis license application systems vary significantly from state to state, each presenting unique challenges and opportunities

The cannabis industry's rapid growth has elevated the importance of quality assurance through thorough lab testing.

This article explores the critical reasons why cannabis businesses need specialized legal counsel, supported by data and industry insights.

This article outlines the most important aspects of an employee training program for cannabis dispensaries

This article explores why hiring a cannabis industry specialized business consultant is essential, supported by data and industry insights.

For the cannabis industry, effective corporate communications are essential to navigate unique challenges and opportunities.

A specialized product recipe developer can be the key to creating unique, high-quality cannabis products that stand out.

Many cannabis product brands struggle to establish a lasting impression on their customers. What makes some brands memorable?

The cannabis industry is booming, but it also faces unique challenges, particularly when it comes to security.

public relations has emerged as one of the most powerful tools for cannabis companies, offering a strategic approach to building your brand

In the rapidly expanding cannabis industry, building a memorable brand that resonates with customers is essential for long-term success.